Publikation:
Exploring Social Customer Relationship Management Adoption in Micro, Small and Medium-Sized Enterprises
Datum
2020
Artikel in wissenschaftlicher Zeitschrift
Marolt, M., Zimmermann, H.-D., Žnidaršic, A., & Pucihar, A. (2020). Exploring Social Customer Relationship Management Adoption in Micro, Small and Medium-Sized Enterprises. Journal of Theoretical and Applied Electronic Commerce Research, 15(2), 38–58. https://doi.org/10.4067/s0718-18762020000200104
Zusätzliche Indizierung
| Departement / Abteilung | |
|---|---|
| Institut/ Bereich | |
| Institution | Eastern Switzerland University of Applied Sciences (OST) |
| Autor:in | |
| Erschienen in | Journal of Theoretical and Applied Electronic Commerce Research |
| Band | 15 |
| Ausgabe | 2 |
| Seitenanfang | 38 |
| Seitenende | 58 |
| Datum der Veröffentlichung | 2020 |
| Peer-review | true |
| ISSN | 0718-1876 |
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